GLRPPR: Sector Resources: Documents: Social norms and efficacy beliefs drive the Alarmed segment's public-sphere climate actions
 
Great Lakes Regional Pollution Prevention Roundtable
Promoting Pollution Prevention Through Information Exchange
   
HOME
About Us
Blog
E-Mail This Page
Feedback
Membership
Resources
Calendar
Contacts
Funding Opps
Newsletter
News
Sector Resources
Topic Hubs™
Services
Conferences & Training
Webinars
Ask a Librarian
Mailing List

GLRPPR Sector Resource: Social norms and efficacy beliefs drive the Alarmed segment's public-sphere climate actions

Title:
Social norms and efficacy beliefs drive the Alarmed segment's public-sphere climate actions

Abstract:
Surprisingly few individuals who are highly concerned about climate change take action to influence public policies. To assess social-psychological and cognitive drivers of public-sphere climate actions of Global Warming's Six Americas 'Alarmed' segment, we developed a behaviour model and tested it using structural equation modelling of survey data from Vermont, USA (N = 702). Our model, which integrates social cognitive theory, social norms research, and value belief norm theory, explains 36--64% of the variance in five behaviours. Here we show descriptive social norms, self-efficacy, personal response efficacy, and collective response efficacy as strong driving forces of: voting, donating, volunteering, contacting government officials, and protesting about climate change. The belief that similar others took action increased behaviour and strengthened efficacy beliefs, which also led to greater action. Our results imply that communication efforts targeting Alarmed individuals and their public actions should include strategies that foster beliefs about positive descriptive social norms and efficacy.

URL:
http://dx.doi.org/10.1038/nclimate3025

Source:
Nature Climate Change

Resource Type:
Article/report

Date of Publication:
May 16, 2016

Associated Sectors:

GLRPPR is a member of the Pollution Prevention Resource Exchange, a national network of regional information centers: NEWMOA (Northeast), WRRC (Southeast), GLRPPR (Great Lakes), ZeroWasteNet (Southwest), P2RIC (Plains), Peaks to Prairies (Mountain), WSPPN (Pacific Southwest), PPRC (Northwest).

P2Rx

One East Hazelwood Drive; Champaign, IL; 61820; (800) 407-0261; glrppr@glrppr.org