Great Lakes Regional Pollution Prevention Roundtable
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GLRPPR Sector Resource: Creatures of Habit? The Art of Behavioural Change

Creatures of Habit? The Art of Behavioural Change

This paper seeks to highlight the potential of behavioural economics to provide insights for policymakers in analysing problems associated with individual behaviours and finding appropriate policy solutions and interventions to tackle them. it does so by examining behavioural change theory from an economic perspective and focuses on three key drivers of behaviours: external factors (the financial and effort costs well known by policymakers), internal factors (habits and cognitive processes) and social factors (societal norms and cultural attitudes). The latter two categories are less well understood and considered by policymakers.


Social Market Foundation

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GLRPPR is a member of the Pollution Prevention Resource Exchange, a national network of regional information centers: NEWMOA (Northeast), WRRC (Southeast), GLRPPR (Great Lakes), ZeroWasteNet (Southwest), P2RIC (Plains), Peaks to Prairies (Mountain), WSPPN (Pacific Southwest), PPRC (Northwest).


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