Great Lakes Regional Pollution Prevention Roundtable
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GLRPPR Sector Resource: MINDSPACE: influencing behaviour through public policy

Title:
MINDSPACE: influencing behaviour through public policy

Abstract:
In 2009, Sir Gus O'Donnell, Cabinet Secretary and Head of the Home Civil Service, asked Matt Tee, Permanent Secretary for Government Communication, to review the implications of behavioural theory for policy-making. The Cabinet Office commissioned the Institute for Government to produce this report, exploring the application of behavioural theory to public policy for senior public sector leaders and policymakers. It is a key part of a programme of work designed to build capacity and capability in this area across the Civil Service. We have approached the topic collaboratively. The programme began with a behaviour change summit in May 2009, which brought together senior policy, strategy and insight officials from across government, alongside a number of external experts. We approached the report by first developing an understanding of how and where behavioural theory is currently being used in public services, and the challenges it presents. The report is grounded in a series of interviews with senior civil servants,academics and, behaviour change experts but the views expressed in the report are those of the authors and Institute for Government.

URL:
http://www.instituteforgovernment.org.uk/sites/default/files/publications/MINDSPACE.pdf

Source:
Institute for Government (UK)

Resource Type:
Article/report

Date of Publication:
2011

Associated Sectors:

GLRPPR is a member of the Pollution Prevention Resource Exchange, a national network of regional information centers: NEWMOA (Northeast), WRRC (Southeast), GLRPPR (Great Lakes), ZeroWasteNet (Southwest), P2RIC (Plains), Peaks to Prairies (Mountain), WSPPN (Pacific Southwest), PPRC (Northwest).

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